Instagram is known for many things — food porn, photography, celebrity cats — but few consider the photo-sharing app a place to buy and sell art.
Chris Austin is a Toronto-based artist doing just that.
His 8,000 Instagram followers wait each day for Austin to post a photo his artwork and declare it "for sale." Within minutes, he says, followers start emailing him. Whoever emails him first gets the piece.
Scroll down for more about Austin's Instagram strategy.
Four years ago, Austin quit his job working in a Wonderbread factory to move to Toronto and dedicate his life to his artwork.
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"My 'thing' is grizzly bears," he told Tech Insider. "But I started experimenting with other ideas and posting those to Instagram."
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Austin makes a living from art commissions and an online store, but about 25% of his income is now generated through Instagram.
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